rifle
In 2018, the year of 60th anniversary of the Brand, Rifle announced the relaunch program to return to play a leading role in the denimwear sector at an international level. The agreement signed with Kora Investments, a Swiss holding company, hasset up Rifle & Co. S.r.l., 55% of which is now hold by Kora Investments. The new course is leaded by Franco Marianelli, CEO & Chairman of the new Company, who previously held top level positions in world famous denim brands.

Rifle communicates today a strong and positive Brand Equity and the Brand Values are:

DEMOCRACY: good value for money

HERITAGE: history, comfort, denim specialized, solidity, trust

LIFESTYLE: leisure time, creativity, fitting, trendy/young, casualwear

EASINESS: joy of life


https://www.riflejeans.com/it_it/
rifle
rifle
rifle
FASHION
Fashion is our DNA, we strive to provide Style, Concepts, and upcoming novelties from the world…We believe fashion can be found everywhere, and in every street in the world.
FOOD
You might think you have seen and discovered the best food concepts worldwide…you are yet to discover what we are to offer.
COSMETICS
“The most beautiful makeup of a woman is passion, but cosmetics are easier to buy.” Yves Saint Laurent
Newsletter
Marcalec
Marcalec Group is a global company that serves leading businesses worldwide. We help our customers (although we prefer referring to them as partners) build their businesses, improve their existing businesses, and achieve their most important goals.
Contact
  • Via Privata Gadames, 65 - 20151 - Milano
  • +39 02 33497787
  • info@marcalec.it